Comments on: Customer retention: update 3 http://mulqueeny.wordpress.com/2008/03/13/customer-retention-update-3/ Tue, 08 Dec 2009 17:33:59 +0000 http://wordpress.com/ hourly 1 By: Mulqueeny http://mulqueeny.wordpress.com/2008/03/13/customer-retention-update-3/#comment-80 Mulqueeny Thu, 13 Mar 2008 10:40:52 +0000 http://mulqueeny.wordpress.com/?p=24#comment-80 Down boy :) and I thank you Down boy :) and I thank you

]]> By: Ben http://mulqueeny.wordpress.com/2008/03/13/customer-retention-update-3/#comment-79 Ben Thu, 13 Mar 2008 10:37:22 +0000 http://mulqueeny.wordpress.com/?p=24#comment-79 In which case, I bow to your wisdom, beauty, charm, and firmness of fetlock. A lot of palaver, though, for something that really ought to have been issue number one for the team changing the cms. Hey, let's rebuild the website in a way that completely breaks it! Top plan! Trebles all round! In which case, I bow to your wisdom, beauty, charm, and firmness of fetlock. A lot of palaver, though, for something that really ought to have been issue number one for the team changing the cms. Hey, let’s rebuild the website in a way that completely breaks it! Top plan! Trebles all round!

]]> By: Mulqueeny http://mulqueeny.wordpress.com/2008/03/13/customer-retention-update-3/#comment-77 Mulqueeny Thu, 13 Mar 2008 09:46:31 +0000 http://mulqueeny.wordpress.com/?p=24#comment-77 Yes indeed it will - the comms would be more about reassurance - i.e. don't panic, we have changed loads of stuff but we are still looking after you - you will still get to the information you need. With the reprinting, there are going to be url changes - therefore printed matter will need to reflect this, but yes, old urls will work. Yes indeed it will – the comms would be more about reassurance – i.e. don’t panic, we have changed loads of stuff but we are still looking after you – you will still get to the information you need.

With the reprinting, there are going to be url changes – therefore printed matter will need to reflect this, but yes, old urls will work.

]]> By: Ben http://mulqueeny.wordpress.com/2008/03/13/customer-retention-update-3/#comment-76 Ben Thu, 13 Mar 2008 08:29:27 +0000 http://mulqueeny.wordpress.com/?p=24#comment-76 If you're redirecting things anyway, why does there need to be any comms? I mean, it'll just work: why does anyone need to know that you're redirecting links? The same with reprinting things. You don't need to. The redirects take care of everything. And the success rate is easy too. It's just how many 404 errors you get. And you can fix those as you go, too, so after a month or so you'll have 100% coverage. If you’re redirecting things anyway, why does there need to be any comms? I mean, it’ll just work: why does anyone need to know that you’re redirecting links?

The same with reprinting things. You don’t need to. The redirects take care of everything. And the success rate is easy too. It’s just how many 404 errors you get. And you can fix those as you go, too, so after a month or so you’ll have 100% coverage.

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