Campfires, tents and the future

So this my final post in this week of blogging about the challenges and issues I have faced/been talking about with colleagues – with the express aim of trying to draw out who is thinking about what and what happens next.

It has been an amazingly useful exercise, taking time to write down these thoughts and discussions; I have found myself researching more, asking questions, learning and meeting new people. I shall certainly continue to write posts more often and in this style of writing less about what I think and asking more about what you think.

It strikes me that there is still a great need to seek out the futurologists of today, to reignite the discussions about what the landscape might look like in the digital world as well as in the political and social realms.

So I would like to suggest that we have a weekend away towards the end of the Summer, where we all get together in an informal setting to talk about this. I do not think we need to have people formally speaking, nor any organised activites – but what we do is have people of different interests and specialities having conversations. What comes out of these should be tweeted and blogged over the course of the weekend – to engage those unable to attend and to widen the conversation.

We should hold it somewhere with a big field for camping as well as being close to accomodation for those who just hate camping with a passion – we have fun, we relax, we talk and most importantly – we amplify the conversations. Nothing is disallowed (families are welcome) but I don’t imagine this working if it is in any shape a conference or unconference. However, I am going to give it the hashtag of #campcon because that is all I can think of.

So who’s in? I am happy to throw my hat in and help organise some of the logistics, also spread the word with the developer communities (including Young Rewired State) and people with whom I have the most interesting discussions. But it will need far more than me to get this off the ground.

Just to reiterate, this is a weekend about the future, not issues and problems of the present – there are many, many people successfully holding local and national events to try to address these issues. It is about painting a picture of the world into which we are going to be delivering digital products and solutions:

• borders: are they open or shut? what happens in either case?
• data – is it open or increasingly regulated?
• space travel
• virtual reality
• climate
• natural disasters
• population
• migration
• shopping
• music
• travel
• television
• time machines
• science
• politics
• royalty
• gypsy weddings

Anything, anything at all – but it must be about the future. Probably need a wiki for this…

Soon we’ll be starting school

Photo own, published with permission from Sarah Casey

I have noticed a surge in criticism of the various efforts of government to ‘get digital engagement’. I think this is healthy and normal. I would like to add my 2pth to why I think this is happening, why it is not anything to be afraid of and in fact is encouraging. (This includes data, but I will write about that separately).

Many of my blog posts, and indeed many of the bloggers I read, have charted government’s move towards making good use of digital communication and social media tools. In the last year there has been a marked surge ahead in what had seemed a lonely battle, fought by few. For example:

1. Matt Tee has asked that all departments have a digital engagement strategy by the end of March 2010

2. The publication of documents such as Digital Britain, Smarter Government, and even *that* Open Source strategy published on Friday

3. The third successful year of the UK Gov Barcamp, attended by a great mix of civil service and private sector

4. The launch of data.gov.uk

5. Investment in making sure that no one is left out

On reflection, it seems that we have now managed to learn some of the key functions of what it takes to attract consultation (e-democracy) and build a responsive community (which is fundamentally what I think all this activity comes down to):

• identifying communities
• learning how to build on our own communities and networks
• getting to grips with the role of blogging and microblogging in organisations
• refining the art of collaborative consultation (in principle)
• getting the non-personal data published in its raw form
• addressing the finer points of secure access to the Internet, particularly social media
• understanding that this requires a change in organisational behaviour

The maturity of understanding is there too, as demonstrated by the depth of discussion at UK Gov Barcamp – people now are beginning to grasp the fact that understanding the tools and how they work,  freeing up the data, breaking down the barriers, realising the true cost (as well as the savings) is simply the necessary functional, biological steps this infant must learn in order to be ready for school, for life. Being able to walk, communicate with language as well as signals, awareness of social space, empathy, taking care of our own necessary functions (that no one really needs to know about), means that we are ready for big school – to be taught by those with years of experience and training, in a variety of disciplines.

I think it is important for us to note that this is where we are, and not think we are anywhere near our super sweet 16 coming out party – there is a long way to go, but the body is healthy and the mind being prepared. Many of those who read my blog are already a part of this world, the parental role in my metaphor, and so I urge an exercise in responsibility, encouragement, discipline and restraint when we are ready to beat our respective heads against the concrete wall of bureaucracy.

PS I have not written a post for months, essentially because blogging about the general state of the digital gov world is quite tricky to capture, but I am going to have a go at charting what I can of some of the disciplines over the next few months.

Update on digital engagement in Home Office

My recent frustration at various conferences and unconferences over the last few months has been compounded by the fact that I am already struggling along the path of setting and helping embed a digital engagement strategy in the Home Office. I have to admit to being a little fed up of the endless hectoring – as it is seeming to be now – about how we *must* do this, we *must* engage properly where the communities are already collaborating. I think we all know this now – and many of us attending and speaking at these events are facing the realities of actually making this happen, and we need to do more to support each other. (I am particularly rubbish at this, not through belligerence, rather through busy-ness and actually struggling to find the time to share – hence my use of this blog and twitter account to do this in my *free time* rather than formally sharing the work we do).

What we are up to in the Home Office

In the Home Office we are about half way through the website rationalisation work, converging and migrating content slowly but surely to the decreed websites: Directgov, businesslink.gov.uk, corporate sites and the Police portal. Although this policy has not been welcomed with open arms necessarily, it has been an absolute boon in enabling the digital strategy to be embedded throughout the organisation – rather than being a *thing* that a group of people in the e-comms directorate do. I am not sure how it would have worked otherwise. (This sounds like I am far further along the path than I am – this is still in principle, but the path seems finally clear).

Ignoring the actual development of a digital strategy in a department – really not too much of a challenge as the Cabinet Office and COI have set out extremely detailed and good policies for us to work from; and really it is simply a matter of tailoring that guidance to the work of the department and its agencies – making it something that is integral to all digital communication takes all of the effort and talent of a major change management and internal communication programme.

Thus my gratitude to the work already mandated to take place with the convergence and rationalisation of all government websites: the first giant step has happened.

How we are embedding the principles of digital engagement

In the Home Office we will be drawing the strategy of digital engagement down through every part of the department: policy, strategy, marketing, press office and the communications directorate. The disciplines separated into:

• listen
• monitor
• engage
• broadcast

Policy: listen, monitor and engage (broadcasting consultations through all available channels as well as commentable documents)

Strategy: listen

Marketing: monitor, broadcast and engage

Press office: broadcast, listen, monitor and engage (as they would currently with online and offline press)

Communications directorate: broadcast, monitor and educate the rest of the department in appropriate use of social tools (by social tools this year I mean blogging, micro-blogging, commenting, creating commentable format documents, wikis and networks)

It is not quite as linear as this, Press Office and Comms will alert Policy to anything that may require intervention/response; and collaboration across the piece at timely intervals will enable the department to quickly learn how to use the internal and external community to do its job better. Nor is it as defined, we are working on this and need to learn more, from other departments.

Where are the current pressure points?

Press Office

Press officers seem confused as to how they should best utilise any digital engagement strategy, bringing in expert advice – absolutely right IMHO – as some of the social tools are broadcast mechanisms as much as they are for collaboration. This is something we are working through, hence my previous post about what is currently happening across UK government departments, specifically Press Offices. The common tool being twitter. Our latest thinking is:

• use a dashboard to monitor online conversation, trends and influencers
• be the owners of departmental tweeting – twitter is definitely a broadcast medium and the press office should be experts in its use and be aware of all tweeters in the dept (professional tweeting only, not those who have their own personal accounts obviously)

But this is something that is still being explored and I would love to have a conference/unconference specifically around press office and digital engagement

Education of communication teams

With the best will in the world, those who are working currently in online communcation are not necessarily totally up to speed on everything that is happening in the digital engagement space – but they need to be. For a start, they should all have a twitter account; read blogs or at the very least use rss feeds to keep abreast of news that interests them personally; be sent to conferences that talk about this stuff as a part of their job; be given access to the sites that they need in order to ensure they are confident in advising the rest of the department on what works best in which online communcation challenge.

In the Home Office, we have now finally – and only just – added a permanent agenda item to the weekly meeting on recent developments in digital engagement; and we are going to be setting out some simple things for people to do as a part of their current jobs to enable the necessary skills to be developed. (This does not mean going on half day courses on how to use twitter). It does mean following, reading and learning from people such as Steph Gray, Dave Briggs, Neil Williams, Julia Chandler, Stephen Hale – to name but a few (and probably annoy the rest) – who are doing this brilliantly in departments across Whitehall, almost daily developing new tools and methods for collaboration/engagement.

Again, this is work in progress and something that we are just beginning to address.

Data

To have a digital engagement strategy that does not include having a single entry point to all of our raw, non-personal data would be frankly bonkers. We are working towards this but the issue is not an unwillingness to do so; rather no single ownership or knowledge of all of the data sets we are currently publishing across the corporate and agency sites.

We have now drawn together an informal team across the department, whose job it is to gather bits of this picture – and we are in the process of deciding whether to crowdsource the information with the digital community as well as this *team*, or to create the single entry point and just add data sets as we find them (which will take longer).

We are seeking help from Andrew Stott, director of digital engagement in the Cabinet Office, and the power of information taskforce to nut this one – and I will post on this separately when we have a plan.

Devolution of trust

This was the most interesting thing that has come out of recent discussions: managing the risk of having devolved broadcasting and engagement – this seems to be one of, if not the, biggest concern. No longer is it as simple as marketing doing the broadcast ‘sell’, press office managing the influencers and being the corporate voice and e-comms sorting the websites, with policy and strategy units setting the priorities and requirements. Now everyone needs to re-evaluate their role in an ever-changing consumer market, and trust that – with education and a certain amount of live testing – all colleagues do have the skill and nous to operate in this environment.

We are nowhere near resolving this one – and we are actively looking to other departments and governments worldwide for guidance.

Time

This is not something that is new, nor something that requires a ‘unit’ dedicated to *doing* it. It is simply a discipline that needs incorporating into current working plans and practices. In order to make it work well, it is necessary for digital engagement to be just an alternative method of behaviour that in time becomes the norm. Hence why it requires the principles of change management in order to be a success – as no one can really get away with assuming that someone else is going to do it for them.

But this takes time, something that the already lean civil service holds as a premium and any extra demand on a person or unit’s time comes at the cost of something else: and in my experience of the civil service – dropping anything will have a measurable impact on something.

Therefore digital engagement needs to be of proven and mandated strategic priority, with measurable benefit, in order to make this something that anyone can take seriously.

This can only be achieved by education and awareness in the senior civil service, strategic and policy teams. This is a deal-breaker, and one of the greater challenges.

Concerns over job security

As website rationalisation takes hold, so online communcations teams begin to feel disillusioned that their roles in departments are either feeders for the franchise teams running content on Directgov, or putter-uppers of corporate content on the official departmental website. Not exciting particularly, nor challenging and career-developing.

Naturally, attention is focussing on the digital engagement world, and there is a decided move towards *ownership* of social media. Any new project that uses social tools, challenges the status quo, involves a map (:)), or is at least vaguely more interesting than the convergence of content, triggers a pinata-bashing type scramble for the work. This is not in itself a problem, but – and here I risk being beaten at work on Monday – the scramble does not necessarily result in rational thought as to whether the idea in itself was a good one. The huge risk here is that projects are taken on and assigned simply because they are different and engaging, rather than whether they are right.

This can be mitigated by rapid education of online communcation teams, increased internal communication and… time. But again – this is an issue that needs to be addressed somehow.

Conclusion

The challenges that I have listed above are ones that I am particularly interested in resolving publicly (as it were). And would welcome conferences/unconferences/geek dinners/conversation in addressing. Apologies if this seems very last year, but the reality is that however exciting new stuff is – it’s not as challenging (therefore exciting) as creating the right environment in the first place that will utilise future development as a part of its daily work.

PS If anyone is reading this who works in the Home Office and is bewildered as to what I am talking about, seeing as there is nothing apparently happening where you work, do hunt me down on the gsi email and ask me. This is all WIP and there is much to be done (as you can see) before we achieve the nirvana I have set out.

Every day I love you less and less

Communication used to be fun for me. Digital communication especially so. In the mid 90s it was a blank sheet of paper, or one only scribbled all over in pencil. Common sense was all it really took to say what you wanted to say, online, to the audience you wanted to reach.

Since the digital revolution of the last decade (at least) – and as ‘organisations’ make their online presence a strategic priority – it has become increasingly hard to keep that clear line of sight.

Take website rationalisation in the UK government. It is a perfectly simple and absolutely right policy. The information was often badly managed, not maintained and completely impossible to find, notwithstanding the cash that was being poured into a plethora of websites.

Put in its simplest form, website rationalisation means that all public sector information for citizens can be found on Directgov, and for business on businesslink.gov.uk (corporate information stays with the departmental websites) by 2011. This requires convergence of the content on the two main sites and throws up the inevitable cry of: what about the old stuff? Clearly, content that was written yonks ago needs to be re-written and there are new style guides to consider &c &c. But we can’t just switch off the old sites, it is wrong to have broken links in recorded answers to PQs/PMQs, that information must remain in perpetuity; and once you go down that path you end up in all sorts of mind-boggling complications. The National Archives provides the obvious solution (but that is so not as simple is it sounds – because I am nice I will not drive you down through that particular ‘detail devil’). Nor can you switch off urls, as to do so risks cyber squatting (on non-.gov domains) by questionable folk.

*sigh* you see… by the time you have wound yourself up in knots about this, the simple pleasure of getting the right information to the right audience is swept up in such a maelstrom, you wish you never started! but you can’t do that…

Then along comes a new lovely clean simple way of communicating online: one that is not simply a push of content…

WEB TWO (twenty if you’re cool)

Oh how attractive this is to the frankly ragged people like me; and to be fair the bemused policy units, communication and marketing teams, press officers and the rest: aching to be relieved from the too complicated discussions around getting the ‘old, flat’ content to the spangly new macro-sites (and keeping the… yes you get where I am going).

And so we have seen the remarkable rise in supremely fantastic new work across the public sector digital arena, using social media tools: monitoring, influencing and engaging in the *hopefully* appropriate digital communities… so much so that I cannot keep up (unless I give up the day job and simply watch).

In the last 18 months the most desired digital skill set has not been the ability to craft and manage online content, rather the canny knowledge of the community manager: someone who understands how everything works NOW, and can steer a department/organisation into utilising crowdsourcing, cloud computing and Open Source software.

This is all well and good; it honestly is the Good Life of the internet: community based communication.

But it’s not that simple.

Now we have embraced social technologies we come to the problem of data. In order to continue with this trend of ‘going to the people where they are communing’ we must listen to what they need – and increasingly those who enable us to utilise these social tools demand that the raw data be free. I don’t mean personal data about you and I, I mean the data feeds. Give it to us, they say, and we will make our own stuff in a way that we understand.

The answer to the eternal cry of ‘How can we engage the young people’? Give them the data and let those who know what they are doing, create something that their peers will understand.

And so we find ourselves in a quandary. Not because anyone is precious about the data, rather it is not ready; often it has not been held in any format that is easily shared; sometimes data sets have been held in different formats and updated by a variety of people; borders and boundaries differ &c &c.

In order to free this data, a cross-government (central and local) audit needs to take place; and as with the rationalisation of content onto Directgov and businesslink.gov.uk, a redrafting and ordering of the raw data needs to occur, APIs created, ratification of the accuracy, maintenance contracts drawn up, SLAs…

*sigh*

It’s just never as simple as it seems, but we need to do this work. All of it.

I just wanted you to understand how complicated this all is 🙂

Oh and by the way, go and sign up to this: http://www.mashthestate.org.uk/index

#babysteps

PS Apologies to the Kaiser Chiefs… er not sure what I am legally up for when using a song as a blog title.

Social websites harm children’s brains ??

http://www.dailymail.co.uk/news/article-1153583/Social-websites-harm-childrens-brains-Chilling-warning-parents-neuroscientist.html

Hey Its me again Emma’s daughter, Jessie, and mum told me to write about this rubbish, and i read the article and i laughed (no really, I did) I mean sure she’s not the only one who thinks this, but people who do think stuff like that are kinda demented (heehee like me)  and i AM on facebook and msn and myspace but i am not on it every minute of every day in fact i haven’t been on myspace so long i have forgotten my password ! and i DO have friends and i do communicate with them without a computer she is going waaay over the top she makes it sound as if whenever we log on our brains suddenly shut down and we are addicted I mean i do talk to my friends on msn yeh but thats not the only way i talk to people right ?? actually i remember i read the newspaper a while ag… (YEH I READ THE NEWSPAPER) yeh a while ago and it said if facebook were a country then its population would be the sixth largest in the world !!!! moving on recently i have taken my common entrance exams and i got into the one (school: inserted by Ed/Mum) i wanted ! so my brain hasnt been taken over and thats really all i have to say, whatever if you don’t agree this is just my opinion, so my main point is this woman is using major hyperbole (yeh a HARD word heehee) anyway bye !!!! xoxo P.S (she) is the woman who wrote the article

Does this mean we have now clarified the formula for change?

Willingness of public sector + free public data + revised procurement rules + brilliant talent + global sharing = 21st century way of being a part of our community and engaging with our government?

Willingness of public sector

Well, we have just had the brilliant ’09 UKGovBarCamp (I was not there but all of my mates and colleagues were, so I received updates constantly and have seen some of the outcomes). There was the announcement of the Directgov innovations site, pledged support for the Rewired State: National Hack the Government Day and announcement of another event in April around public engagement online, (by the fabulous Mitch Sava from Polywonk).

None of this is done without integral support and co-operation from the public sector, with civil servants and Ministers engaging at every level: essential to make any of this have any point. So I can safely say that this is not just a nod in the right direction: this is a movement.

Free public data

No I don’t mean details about you and I, I mean stats and the like. Facts and figures that are available as APIs and then we can all make our own minds up. Many people have been campaigning to free our data for years, most publicly The Guardian (for some reason I cannot make this link, just Google ‘free our data’). Now a report is due out, here in Beta for your comment for two weeks. Here are the pages most interesting to the data bit: geospatial data and general data.

I have had many conversations recently about data, and how it will ultimately be the tripping point for everything that we all want to happen. The fear seems to really be that nothing will happen because the risk that by freeing the data and people mashing it up will embarrass some and highlight what is happening in certain areas: for us I guess this really means what might it do to the value of our houses? Well… I have no argument for that, except that if that is what is really happening, then we need to know about it and we need to do something about it: government and community alike to change those figures.

Recommendation 9 and recommendation 13 are the ones to watch for this one.

Revised procurement rules

*sigh* anyone who has seen me so far this year will no doubt have been met by my current rage-inducing rant: procurement/HR/head count – driving me nuts. We need to get some stuff done quickly, with the right people at very little, sometimes no, cost. But we can’t – because of procurement. I know that this was discussed at UKGovBarCamp, and boy wonder has set up a google group to start a conversation about this: but nothing else has happened: this MUST be dealt with, and is missed entirely in the Power of Information report.

Growl

Brilliant talent

I don’t need to say anything about this, there are so many superbly talented people, engaging for free and giving as much as they can to help push this on. These people are essential to making this formula work, but stymied by the procurement issue, often, or a perceived ignorance on the part of the public sector to listen to them. This is changing, but needs some proper attention.

H/T to Tom Watson MP for going out of his way to recognise and support this community.

Global sharing

I am delighted to see that over the past year there has been much International engagement and sharing of ideas, concurrent events and the like. Not enough. But this is where the work of futuregov and their competition is so vital. The Obama messiah-like effect has opened up the global awareness of what it means to have transparent governance, from online to the story of Michelle Obama encouraging people to ask anything they liked about her and her husband, their finances, beliefs – everything (never before seen true transparency).

Although I am not so interested in the political opportunities here, but the lessons we can learn – as we are all breaking new ground. The standards have been set high: once again quoting Obama’s inaugural speech:

The question we ask today is not whether our government is too big or too small, but whether it works — whether it helps families find jobs at a decent wage, care they can afford, a retirement that is dignified. Where the answer is yes, we intend to move forward. Where the answer is no, programs will end. And those of us who manage the public’s dollars will be held to account — to spend wisely, reform bad habits, and do our business in the light of day — because only then can we restore the vital trust between a people and their government.

Now a commitment to do everything in the light of day is something that all of our politicians say, but I believe that Obama means it: and the people he has appointed to work with him seem to show that he means it. (Macon Phillips and Katie Jacobs Stanton for example).

Conclusion

I *believe* that this is the formula needed, I cannot think of anything else really. I know that Mitch is running his event on online public consultation which will be great – but I think in order to dot the ‘i’s and cross the ‘t’s we need to do one on procurement rules: this would not be unconference style: this would need to be much more formal. But actually the trend seems to be moving in that direction, the freedom of the barcamp, through the practicality of the Hack Day, through Mitch’s semi-formal event to one aching with bureaucracy (procurement rules) – we need them all to make change happen.

Damn Damn – have to share this piece of brilliance

http://radar.oreilly.com/2009/01/what-does-it-mean-to-be-an-internet-president.html

Sorry, I will stop getting so excited about this soon.

I want to spend a week shadowing my new crush: Macon Phillips

Possibly not immediately, but in a few months time when the furore has calmed down around the inauguration. Macon is the Director of New Media for the White House, and wrote the first blog post on the new White House website. Here is a bit of it:

Communication — Americans are eager for information about the state of the economy, national security and a host of other issues. This site will feature timely and in-depth content meant to keep everyone up-to-date and educated. Check out the briefing room, keep tabs on the blog (RSS feed) and take a moment to sign up for e-mail updates from the President and his administration so you can be sure to know about major announcements and decisions.

Transparency — President Obama has committed to making his administration the most open and transparent in history, and WhiteHouse.gov will play a major role in delivering on that promise. The President’s executive orders and proclamations will be published for everyone to review, and that’s just the beginning of our efforts to provide a window for all Americans into the business of the government. You can also learn about some of the senior leadership in the new administration and about the President’s policy priorities.

Participation — President Obama started his career as a community organizer on the South Side of Chicago, where he saw firsthand what people can do when they come together for a common cause. Citizen participation will be a priority for the Administration, and the internet will play an important role in that. One significant addition to WhiteHouse.gov reflects a campaign promise from the President: we will publish all non-emergency legislation to the website for five days, and allow the public to review and comment before the President signs it.

We’d also like to hear from you — what sort of things would you find valuable from WhiteHouse.gov? If you have an idea, use this form to let us know. Like the transition website and the campaign’s before that, this online community will continue to be a work in progress as we develop new features and content for you. So thanks in advance for your patience and for your feedback.

For me these three areas are of primary interest, and I wonder if Macon will share how this works for the Presidency, how it impacts decisions made, how people can track their input – or whether they don’t. I suspect that he won’t as this is all part of the magic, so I would love to just shadow the man for a bit and watch him weave Americans in with their senior management.

His Twitter feeds are protected sadly, but you can see that he follows few and has few followers, nor does he update that often (27 updates).

His online presence is clean (as one would expect), he is on LinkedIn and Facebook but he seems to reserve his social media interaction for business only, and I really admire that. It is something for me to aspire to, although I don’t have the power to clean up my own activity online over the years, how I would love to come at it from new and create this wonderful, professional – yet open and honest – online persona.

Even in Google images it is not blindingly obvious who he is, but here he is (am I sounding a teensy bit stalkery? 🙂 not meaning to, just so interested in who sits behind what is happening online over there).

I am intrigued and fascinated by what is to come – not so much for the Obama presidency (although even I can see that this is a momentous time in history and for the future); but down here in true online engagement and collaboration, e-democracy from the top down. Interesting too to see what the departments do over there to keep up with this. Here is a list of all the US departments and their twitter feeds – I wanted to follow them all to see what happened, but I don’t have the time/head space! Someone should though, and let me know.

Enough! I shall try not to post about this any more…

All hail, Jon Favreau

I am not going to bang on at all about the Obama election, everyone else seems to be doing a bloody good job. What I will do is bow deeply to the genius that is Jon Favreau – 27 year old speechwriter for the new President.

Stonking talent… here is the full transcript of the speech – imagine the beauty of sitting and penning these words.

As Oli Barrett observed yesterday, what is so different, so engaging about Obama is his ability to inspire. He has written books and writes his own speeches sometimes too – but I think Jon Favreau deserves a hat tip for the part he played in the success of this inspirational President.

V-Logs from the online consultation meeting

Hermione Way, newspepper.com, interviewed some of the participants after the meeting on the 4th December. Whilst we set up collaborative areas for all of you to continue to add/develop some of the ideas that came from the day, I thought that is might be interesting for you to see what people said as soon as released from the room.

HUGE thank you to Hermione for doing this, and for highlighting what we are doing in this week’s (episode 3) techfluff.tv. She came in for the second half of the meeting and joined in on the discussion around social media and policy development. You may notice that I am not interviewed, this is because I am RUBBISH at being in front of a camera, much better at writing. Anyway, everyone else said it so much better than I could.

Steph Gray Department for Innovation, University and Skills (DIUS)

Mark O’Neill Department for Culture, Media and Sport

Mitch Sava Polywonk and David Wilcox Social Reporter

Matthew Cain Newscounter (Note the hesitation in the middle and the twitter conversation at end… diamond)

Alan Moore SMLXL

Euan Semple