Back in 2012, I wrote a post that is a much longer version of this, it is still true and people are still doing this. Well done!
Every year we have one major focus for the Festival of Code in addition to the overall plan: introducing young programmers to open data and each other. In 2012 I decided I would try to really focus on the issue of the pitifully small number of girls in tech and specifically girls applying to join in the Festival.
In previous years we have struggled enough trying to find any child under the age of 18 who could programme, let alone deal with the girl thing. Yet every year I come under heavy criticism for not having enough girls there and no matter how many times you say: ‘it is not for want of trying‘, there is only so much defending you can do before really trying to *do* something.
Cue me in 2012.
Every media event, every radio broadcast, every TV split-second and every speaking opportunity, blog post or “fireside chat” that year I bemoaned the fact that so few girls sign up for the Festival of Code, and indeed how many of those who do sign up, tend to pull out at the last minute. I called for more girls: Welcome the girls, I cried — loudly! With a view to increasing our number from 5% to 30%. I wanted to draw the girls out, let them know about this, let their parents know — showcase and applaud them on the Young Rewired State platform — that year bigger and shinier than ever before…
I hope you can tell by now where I am going, but I am going to drag you through every painful penny-dropping moment so that you never make this mistake yourself, dear reader.
During an hour-long telephone conference call with some well-meaning people helping me ‘get more girls’, I found myself nodding along as ideas were discussed such as: you need to find some more “girly data”… like nursing, is there anything like that in data.gov.uk? I *actually* found myself questioning my data for pink subjects, oh my god, even I knew this was a spectacular low for me. At that point I began to question my focus and modus operandi for getting more girls. The MO being: shout more loudly in forums where girls and their parents might hear — that’ll work, that and pink data.
At this point I allowed myself the special treat of discovering how many girls we had that year. I had put off looking, focusing instead on the drive to get more girls, trying to build and extend the amount of time I took to do the percentages, so that I could give myself a little pat on the back when I saw the fruits of my work.
Guess what? The number of girls applying to the Festival that year … dropped. Girls were PULLING OUT!
Completely bamboozled as to why my monstrously massive effort to encourage girls into programming was failing, I began wringing my hands at public events. Not only were my efforts failing to increase the numbers, it was actively reducing the numbers who signed up — please help me, someone. Audiences chuckled and looked awkward, and I grew ever more concerned about this — what on earth was I doing wrong? Maybe I should wangle a slot on Woman’s Hour.
Through this trojan effort to get more girls I had the benefit of meeting lots of amazing people trying to redress the male/female balance in all sorts of walks of life — it had not ever been a raison d’être of mine.
Yet I do not mean to detract from the people who do so, it is an issue, yes, a worldwide issue and especially in programming/tech.
Through a charity we had worked with: Refugees United, I was introduced to the wonderful Kristen Titus, based in New York and running Girls who code. An ambitious programme and something I support hugely and wish we had here, big time. Kristen and I arranged a skype chat and riffed for an hour about how the UK and US were dealing with the broader issue of programming skills in a digital world with analogue schools and inevitably came back to my baffled moaning about how the number of girls had dropped this year — could I blame the Economic Crisis? Could Kristen find some anthropological reason why no girls were signing up? I mean… I made such an effort *sigh*
Kristen said this (ish, I cannot remember verbatim)
So you identified that the girls were not signing up in their teenage years as they have a greater need to fit in. You identified that the girls dropped out the closer the event got as they were concerned about being showcased and ‘outed’. You know, as a mother of two girls, that identity trumps everything… yet you chose to publicly out this problem, to use your public platform to draw a big red ring around the issue and then essentially dared girls to sign up — after you took your sweet time to turn that massive spotlight directly on them and them alone — in advance of the week? Hmm… I can’t think why… maybe you need more pink data…
I have to say that I lie quite appallingly here, Kristen was very kind in her gentle admonishment and practical advice, but this is what my brain finally said to me as she spoke. So thank you, Kristen, and sorry for completely bastardizing your observations!
Want to know what works? Next post :)