The background to the social media guidelines?

I happened upon this remarkable post during this evening’s search to cure insomnia. I have not yet graduated through my blogging career to the point where I just need to point to stuff that fascinates me and that says enough; however, on this occasion… go read, it’s great:

http://gobigalways.com/anatomy-of-the-enterprise-octopus/

BTW, do click on the Enterprise Octopus link: he/she has an interesting life.

There seems to be a huge resonance with the recently published social media guidelines for UK civil servants.

Emma Mulqueeny welcomes the social media guidelines…

Small dance for joy! They are here http://tinyurl.com/5naylg but this is what the front page synopsis says, and this says it all:

I am a civil servant

Principles for participation online

  1. Be credible
  2. Be consistent
  3. Be responsive
  4. Be integrated
  5. Be a civil servant